Fernando Garrido Vaz
10+ years in product

Experience

Staff Product Manager with a decade spent building B2B SaaS and fintech products across integrations, marketplaces, merchant onboarding, and AI-powered workflows — from zero-to-one launches to scaling existing platforms, across distributed, multi-timezone teams.

  • Staff Product Manager — Integrations

    Jan 2025 – Present
    Finom · Series C European fintech (~600 employees) building financial tools for SMEs
    • Defined and launched the integrations product roadmap from scratch as the first dedicated PM for the domain, establishing priorities, milestones, and success metrics across the full portfolio.
    • Launched the integration marketplace on mobile, extending access to Finom's ecosystem via the company's primary channel.
    • Led a quality transformation across the integrations catalogue: reduced support ticket volume by over 60% and brought integration-related negative eNPS to zero.
    • Delivered mobile integrations capability, enabling users to manage connected tools and workflows directly within the app.

  • Staff Product Manager — Connect (Integrations & AI)

    Feb 2024 – Jan 2025
    Qonto · Leading European B2B neobank
    • Launched account aggregation, letting users connect external bank accounts and consolidate their full financial picture — a key retention and engagement lever.
    • Scaled integrations from 46 to 6,000+, architecting the marketplace expansion that transformed Qonto from a payments tool into a full finance workspace.
    • Built mobile integrations management, extending the ecosystem to Qonto's primary user touchpoint.
    • Launched an AI invoice collector — a first-of-its-kind AI operator that automatically retrieves invoices from suppliers.
    • Pioneered the integration of AI agent workflows into the Connect platform, enabling intelligent, contextual automation within financial processes.

  • Product Manager — Partner Operations & Growth Marketing

    Nov 2020 – Feb 2024
    Klarna · B2B Product Manager across Klarna's Merchant platform
    • Designed and shipped a new Merchant Onboarding API, cutting average PSP partner onboarding time from ~8 minutes to under 5 seconds and unlocking 100K+ additional partners across new geographies.
    • Built end-to-end self-service onboarding for Klarna Ads Manager, enabling revenue generation at scale from Growth Marketing products.
    • Launched Klarna Search & Compare in the US, Norway, and Germany, expanding Klarna's discovery surface.
    • Owned the Merchant Account Infrastructure (MAI) API and the Merchant Onboarding Experience UI serving both self-onboarding and managed merchant flows.

  • Senior Product Manager — B2B Platform

    May 2019 – Nov 2020
    Quandoo
    • Led a 20+ person multidisciplinary Focus Team owning all General Release B2B products across web and mobile.
    • Drove product quality, roadmap prioritisation, and cross-functional delivery across engineering, design, research, and analytics.

  • Technical Product Manager — Job Seeker Experience

    Jun 2018 – May 2019
    HeyJobs
    • Owned the job seeker product: application flow, search, job details, and CRM/recommendation channels.
    • Increased conversion from visit to application through data-driven experimentation and A/B testing.
    • Implemented a new job seeker portal via Google Cloud Talent Solutions, including UI design.

  • Product Manager — Collaboration, IAM & PSM

    Jul 2016 – Jun 2018
    Upwork
    • Managed three concurrent product teams: Collaboration Platform (~12 engineers), Identity & Access Management, and Project Success Managers.
    • Led cross-team initiatives on disintermediation prevention and company-level sign-up conversion.
Earlier experience
  • Product Management Freelancer 2014 – 2016

    Femgineer (Community Manager), Cuponation/Rocket Internet (A/B testing culture), Smiley Media (MVP development), Mondago (business development), JobScore (engineering process improvement).

  • Software Engineering Manager, JobScore 2015

    Led engineering team delivery, created performance benchmarks, improved internal communication and developer productivity.

  • Product Manager, Smiley Media 2012 – 2014

    Led development process transformation to Continuous Delivery, doubling release frequency. Built a fake user detection system and drove business metrics instrumentation.

  • PM / Scrum PO, Euax Project Management 2008 – 2014

    Product Owner for artia.com, a web-based PM tool. Advised companies on PM tool adoption and delivered training in Agile and Microsoft Project.

Education & certifications

Background

IT Management — Faculdade SENAC de Tecnologia, Florianópolis (2004–2006)
Specialisation in E-learning — SENAC (2006–2007)

  • Certified Scrum Product Owner (Scrum Alliance, 2010)
  • MCTS: Microsoft Office Project Server 2007, Microsoft Office SharePoint Server 2007, Microsoft Windows SharePoint Services 3.0
  • IBM Certified Solution Designer – Rational Unified Process V7.0
  • IBM Certified Deployment Professional – Rational Portfolio Manager